Top brand value: Apple is ahead of Google, but is being overtaken!

Last year, the Brandz organization compiled a ranking of the most valuable companies in the world. In this game, Google came first, followed by Apple and Amazon. Recently, Brandz repeated the operation to update its ranking in 2019 version. Notable change,Google has fallen behind Apple. And yet, the Cupertino company remains in second place ahead of another company which continues to rise:

It is, and you might have guessed it, Amazon. The online commerce and storage giant is indeed this year, according to Brandz,the most valuable company.

To measure this value, Brandz looked at the financial results of the companies taken into account, but also at surveys carried out among millions of consumers across the globe.

According to these criteria, therefore, Apple remains in second position, ahead of Google which went from first to third place in just one year. Amazon went the opposite way, from third to first place in 2019.

Jeff Bezos' company can counton the success of its Echo devices, particularly popular for several years now.

In the rest of the top 10, noteMicrosoft a 4th position, Facebook a 6th and Alibaba a 7th.Four companies in the top 5 are tech companies. The first company in the top 10 not linked to new technologies and telecommunications isMcDonald’s, in 9th place, although we can also mentionVisa, in 5th position.

Source

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