Today, when you subscribe tostreaming musicalasSpotifyor Deezer, it is specified in the general conditions of use that the license is reserved for personal and non-commercial use. An association which organizes events around electronic music must, for example, make a declaration to SACEM to pay taxes different from those of the general public.
For theboutiques, it's pretty much the same thing. It is necessary to checkout to stream music outside of private settings. But this cost is not the only one: many points of sale use Apple Music or others to entertain their visitors. Except that it is often illegal.
Apple even in your shopping
An excellent alternative, namedApple Music for Business, has just been launched without going through any keynote. It offers merchants the opportunity to subscribe to play playlists created according to different atmospheres by the manufacturer of theiPhone 11 Pro.
It's one more step towards the hegemony of a firm that has the luxury of always being at your disposal... Even when you take off yourAirPods. And like the version that macOS Catalina users can run, the selection of the different tracks is made by humans.
A dedicated application
To benefit from Apple Music for Business, however, merchants must pay a fixed amount higher than the €9.99 per month of the version we already know. In London, Harrods has already tested it for several weeks.
There is a dedicated application for the new B2B service, this is only available oniPadand iPhone. The cost would range between25 et 35$per month. Finally, you should know that the program was developed jointly with PlayNetwork. It is a subsidiary of Octave Group, a New York startup founded in 2017 and already with several hundred employees.
