The iPhone 16s have been available on the market for a few weeks. Interested consumers have the choice between four smartphones with distinct capabilities, the most powerful obviously remaining theiPhone 16 Pro et 16 Pro Max. The two most expensive devices from the Apple brand feature the powerful A18 Pro chip, the merits of which Apple has continued to praise. Moreover, a new advertisement once again highlightsthe performance of the iPhone 16 Pro and its SoC.
The iPhone 16 Pro and its A18 Pro chip highlighted in a new Apple ad
Two months after the launch of the iPhone 16 Pro, Apple publishes a new advertisement for its smartphone directly on its YouTube channel. As is often the case, she appears particularly grandiloquent. In this announcement called “All Systems Pro”,the iPhone 16 Pro simply transforms into a rocket in full blast off.
Along the way, the various protagonists of the advertising do not fail to mention the capabilities ofA18 Pro chip, like its faster Neural Engine,its 6-core GPU allowing high gaming performanceor recording slow motion in 4K at 120 frames per second.
«The A18 Pro features a faster neural engine, improved CPU and GPU, and greater memory bandwidth. It also offers advanced video and photo functions such as Camera Control, as well as excellent graphics performance for high-level gaming», recalls the description of the video.
Note that advertising is not available on Apple's main channel,but only on that of the United Arab Emirates in Arabic and English.Will this advertising spot make more consumers want to go for an iPhone 16 Pro or an iPhone 16 Pro Max, which stands out for its size and battery life? Only Apple will be able to judge its effectiveness.
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By : Keleops AG
