Companies use several strategies to promote the launch of a product even before it is presented to the general public. Among them, we find in particular theteasing, which consists of revealing technical details about the device knowingly (or in the form of a false leak) in order to generate interest among prospects. Apple, however, is not a fan of this trick: the firm actually likes to keep thesecreton his calendar,although smart people always end up ahead of her.
We know, for example, that the company often clears the shelves of its stores of references that it will renew shortly. The latest example is that of the iPad Pro, the third generations of which became unavailable in stores just before the next version was unveiled earlier in the year. Whatcreate demandin order to quickly sell off stocks when sales start more quickly.
27 inches in eleven days?
If until now we could assume that the American firm planned to launch an iMac Pro (the last edition dates from 2017), the disappearance of the iMac – simply – 27″ from the Apple Store has just changed the situation. The devices are now no longer available for two to three weeks, a date which coincides with the post-Worldwide Developer Conference June 22. The situation is also similar in both France and the United States.
Difficult to know precisely which technical sheet will adopt this article, but it will probably take the same characteristics as its predecessor dating from last year, with the difference that adesignnew would be there. We could then benefit from a screen moreborderless, as is already the case on tablet or smartphone. As an example,the diagonal/format ratio of the iPhone 11 Pro Max reaches 83.7%, where its smaller version is satisfied with 82.1%. Still far from the 97% of certain Asus PCs.
