Infographic: iPhone and iPad apps are not lucrative for everyone

Success
Some applications is dreaming. Millions of downloads can
Tour the heads of some who might believe that the key to success
is within everyone's reach.

However, if we believe the study following Angry Birds and other cut the
ropes are almost exceptions. According to App Promo, a marketing company
of applications, nearly two thirds of the apps published on the App Store make
lose money to their creator. Explanation :

It is by conducting their annual survey that the people of the promo app are
Arrived at these conclusions:

• 59% of applications published on the App Store makelose
  moneyto their developer
• 80% of applicationsdo not allow their developers to
  vivre

Besides these impressive figures, the study brings us others
also very interesting. Let's dwell a bit to the number of
Downloads:

• Only 11% of applications have been downloaded more than 500,000
  times
• Conversely, 63% of the apps were not downloaded more than 50,000
  times

Obviously success is there for those who have the means to
Treat yourself to a good -in -form marketing campaign. On average, apps
who meet success are accompanied by an average marketing budget
$ 30,000. Besides that the developers devote an average of 14% to the
marketing of their application.

Here are some figures that put things into perspective. Developers, have you
Difficulties in making your application known?

source