If it is now obvious that the manufacturer of theiPhoneis in a very good position in the ranking of the best mobile sellers, the last twelve months have nevertheless not been easy. Indeed, it is enough to look back less than a year whenTim Cook's alarmist announcement to investorsto understand that the bet was not won in advance.
Since then, the situation has stabilized, despite still tense commercial relations between China and the United States, pushing Tim Cook's firm touse more subcontractorsIndian. So what about today?
A record year
Journalists from Bloomberg, a financial media outlet whose CEO is running in the American Democratic primaries, have just intelligently noted that Apple's market capitalization has indeed experienced its greatest growth since 2009. A decade later, it has climbed by80% to the point of reaching 1,200 billion dollars. The reasons for such success are multiple.
First of all, more and more consumers are attracted by the accessories offered by the Californian brand, wireless headphonesAirPodsand the Watch connected watch as a bonus. Moreover,the profitsof the company continues to rise. All of this leads the company's shares to gain more value.
The next quarters should also mark an upward period forApple. We are waiting there, among other things550 million iPhones sold, according to market analysts familiar with the matter. An event linked to the arrival of 5G on smart phones, when it will be accessible to the French around next June.
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By : Keleops AG