Apple, leader in mobile phone sales in the 4th quarter of 2012 in the US

We know it, if
Samsungis globally the leader in
the mobile phone market,Appleremains first in the sale of smartphones in
less in the United States.

On the other hand, even on its land, Apple had never come first in
the broader market for all mobile phones
(smartphones and so-called “classic” phones) since the release of the first iPhone
in 2007.

Everything needs a beginning and Apple has taken the place ofbest
cell phone seller in the United States during the 4th quarter
2012:

Selon Strategy Analytics, l’iPhone was the smartphone but also the
best-selling cell phone in the US in the fourth quarter
2012.

Indeed, ifSamsungsold16.8 million
telephones or 32.3%sales,Applehas on his side
sold17.7 million units or 34% of sales.

The release of the iPhone 5 has of course boosted sales, we also know that the
drop in price of the iPhone 4S and free iPhone 4 in the US provided
to commit 24 months must have strongly contributed to the good figures during the
end-of-year holiday season.

The analyst also highlights the strength of Apple's ecosystem, good
operator subsidies and very present marketing campaigns.

If we look at the annual figures, Samsung of course remains the leader with its
wide range in all price segments, followed by Apple.

On the other hand, we see thatAppleexperienced a very beautiful
growth in 2012 with26.2% versus 15.9%a year ago
whileSamsungpassed from28% to
31,8%.

The figures are also good in England while in France it is
very likely that the situation would be very different with a higher price
impressive (psychologically) on packages without subsidy
operator.

source