Apple is betting everything on AI with a record investment

Apple is behind in its development of AI and the Apple brand wants to do everything possible to change this state of affairs. In the latest edition of his newsletter, journalist Mark Gurman announced an investment of one billion dollars in the coming months to work onthe future of AI as seen by Apple.

Massive investments

Today it is Ming-Chi Kuo, an analyst specializing in Apple who works for the TF Securities group, who is speaking. According to his information, Apple's investment in AI would be even more substantial. It would be a question of$4.75 billiononly for the year 2024.

According to Kuo, this investment would largely be used to pay for servers. These will be the training base for a new AI. Today Apple works with 2000 to 3000 different servers to train its artificial intelligence. Next year, this figure could reachthe 20,000.

In addition to purchasing new servers to train its AI model, Apple will have to invest in the coming years in the development of a research team, a data analysis laboratory, but also in a data center. control to optimize the “infrastructure” as a whole.

Apple is moving forward on its side

On this point, Apple seems to be a long way behind its main competitors, Meta, Microsoft and Google. All three have already moved forward and published a first version of their AI, capable of answering Internet users' strangest questions.

Apple, for its part, hasits modified version of ChatGPT, but does not wish to market it at the moment. Its use is limited to internal exchanges, the chatbot being the ideal office colleague, the one who never takes a coffee break and who has an answer for everything.

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By : Keleops AG