The majority of Internet users tend to keep up to date with what is happening in the worldwithout paying: whether by following hashtags on Twitter, simply by opening Google Now, or by calling Siri from your iPhone. Despite everything, attempts by many companies are trying to monetize this content.
And it is well known that it iscomplicated: many newspapers are having difficulty converting online, because no one buys their printed version anymore. We have all already seen this little insert encouraging you to subscribe by deactivating your adblocker.
The challenge of Apple News+
To try to find its way in this ultra-competitive sector, Tim Cook's company has spared no expense. She thus announced that she had succeeded in seducing more than200,000 subscribersduring the first two days when you could download your new service from the App Store. But since then, it has been completely calm, according to sources close to the matter.
Not only would Apple not have won over many more people, despite a presencein Australia, United Kingdom, in Canada and the United States. But in addition, its communications department has not given any information regarding thetrial version conversion rate. Premium mode costs around ten dollars per month.
How to avoid falling?
In order not to end up in the Product Hunt cemetery, the serviceNews+must therefore quickly find new customers. Several possibilities are already being considered. First of all,Apple could market a bundlewhich would also include a subscription to Apple Music and Apple TV+, the latter havingthe same growing problems.
Finally, the arrival in new regions could perhaps bring new qualified leads to discover the service. If this were the case in France, would you take the time to test it?
i-nfo.fr - Official iPhon.fr app
By : Keleops AG
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