Apple is about to launch its Vision Pro. The first“space computer”from the Cupertino company should be marketed in a few months, but until then, Apple wants to train its teams. According to information from Mark Gurman, journalist for the Bloomberg agency, employee training should begin “in the first months” of 2024.
Apple has reportedly already sent a memo to its retail teams. They can apply for a “product training event”. Concretely, this training should allow the teams in charge of sales for Apple to know the Vision Pro inside out.
Marketing is getting ready
Apple is planning things big for this training and the Apple brand announces that the« Selected team members will travel to and participate in an event in Cupertino ».The memo states that once back at their original store, this training will enable them to provide ongoing support to in-store team members.
Apple therefore hopes not only to train its employees, but also to make them real teachers. The knowledge necessary for the sale of Vision Pro will therefore have to be infused in all Apple Stores in the United States, the only country concerned by the sale of the Vision Pro.Vision ProFor now.
The Vision Pro, one day in France ?
The Vision Pro is currently not available. It is expected to be released in the spring of 2024 in the United States. France would have to wait more than a year before having its mixed reality headset on its territory. Apple wants to take its time, as the production of the headset is currently not there to take on global marketing.
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By : Keleops AG
