Apple is one of the most popular companies in the world. But with so many sales, not all of them can go well. The Apple brand therefore has an assistance service to ensure after-sales. But since October 1, things have changed at Apple.
In fact, the Cupertino company has decided to review its operation. In particular, it is impossible to chat with a member of the support team through direct messages on social networks like X or YouTube. Until now it was possible to have interactions via social networks.
Do more hands-free when you use Siri with StandBy in#iOS17.
Check the weather, your calendar, and more, and see full-screen results with rich visuals. Here’s how.pic.twitter.com/oZLU6EQcgE
— Apple Support (@AppleSupport)October 1, 2023
Apple Support, it's over
Since October 1, the messaging system of the @AppleSupport account on the social network X (formerly Twitter) responds to your requests with an automatic message. The latter lists various links, directing to the “get support” page on the Apple website directly.
Apple had been providing support to its users on social media since 2016. Ifthe takeover last year of the social network by Elon Muskmay be a determining factor in the departure of Apple Support, this hypothesis has not been confirmed by the Cupertino company.
No job loss
According to information from MacRumors, the latter would have ended its support service on social networks without making any layoffs. In fact, all the people who worked in this service were offered a job in the telephone support group for users.
A change of position which would have been rather well received internally according to sources close to the matter. For its part, the Apple Support account on X should continue to give advice and tips to users. Regarding after-sales service, you will therefore have to go through Apple's telephone assistance.
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By : Keleops AG
