Do you knowKen Kocienda? If not, it's normal: this former Apple employee left the company in 2017, at the dawn of the release of the iPhone 8. He will have worked there for more than fifteen years as head of the interface and the resulting user experience. Among the achievements to its credit, we find in particular the software of the very first mobile presented by the Apple brand.
If it had been praised by critics for its technical advances, it nonetheless remained free of certain essentials of today such as the App Store open to third-party developers or the simple copy/paste shortcut. In a newinterview, Kocienda comes back to the creation of this functionality that we now all use every day.
Late, as usual
In fact, the copy/paste was indeed alreadyenvisaged even before the release of the very first generation of iPhone. Unfortunately, its creation took a long time so much so that the tool was simply not ready for the 2007 keynote. Ultimately, an operating system update will be the solution on the iPhone 3GS which will arrive one day. a little later.
Its technical sheet offered a 3.5-inch LCD screen with a definition of 320 by 480 pixels, a Samsung ARM Cortex-A8 chip, a PowerVR SGX535 graphics card and only 256 MB of RAM. The success will be immediate and international and will quickly become Apple's primary revenue model, today ahead of services and Macs.
- Also read: interview with Jony Ive by Ana Wintour
A roadmap that is sometimes difficult to maintain
It will not benot the only timewhere Apple will have difficulty meeting the deadlines imposed by its conferences with great fanfare. At the moment, it is rumored, for example, that the Californian company's VR headset is still too energy intensive to hope for commercialization in time. We will not have discovered the device during WWDC 2022. The Apple Car, too, experienced serious slowdowns internally.
We can also citethe case of the wireless chargerAirPower, which will indeed have been revealed to the public but which would ultimately have suffered from overheating problems blocking the viability of the prototype.
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By : Keleops AG
