This is news that does not do the business of Apple and its great rivalSamsung. The agencyBloombergreports that many Chinese agencies and public companies are asking their employees to no longer use foreign phones and devices and to rely on local solutions.
This measure concerns eight Chinese provinces including the prosperous coast and Hebei where the largest iPhone factory in the world is located. Last September, similar decisions were taken, but only a small number of organizations based in Beijing and Tianjin were involved.
A real danger for Apple
As always in such cases, Apple's stock fell by 1% this Friday on the New York Stock Exchange following the publication of this information. The Cupertino company also refused to comment on this announcement. The same goes for the information office of the State Council and the Chinese Cyberspace Administration, which did not wish to say more.
We can, however, refer to a statement dating from last September in which Mao Ning, the spokesperson for the Ministry of Foreign Affairs, defended himself:“China has not issued laws and regulations prohibiting the purchase of Apple or foreign brand phones”.
For Apple, this is in any case very worrying news. Remember that the Apple brand produces the majority of its devices in China, and that this market represents around a fifth of its turnover.
Aware of the danger, societyhas also reoriented its production towards other countriesin recent years, particularly towards Vietnam and India. Last September, it was estimated that the first measures put in place affected up to around 200 million people. However, this figure could not be confirmed.
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By : Keleops AG
