In a few years, the global automotive landscape could drastically change thanks to the arrival of Apple in an already saturated market. The firm is indeed preparing a vehicle here and there saidautonomous and electric, capable of directly competing with Tesla and others. But of course, not all manufacturers see it that way… Starting with the German flagship BMW.
In an interview given to the very serious American magazineBloomberg, the financial director of the Munich company ensures “sleep very peacefully” after being asked about his potential future outsider. The CFO also adds that, with its position in the sector, it aims to remain a leader in its industry. Note that Mercedes, however, seems to be ahead of it, according to recent estimates.
A prolific supplier
Moreover, Apple continues to work ingood terms with BMW, at least if we are to believe the latest official press releases on this subject. Indeed, this brand is most of the time one of the first to take advantage of new CarPlay features. The operating system, designed at Cupertino, allows access to its iOS apps via a smoother and less risky interface from the cabin.
© Cult of Mac
The rumors, however, go even further. Thus, according to recent rumors,Apple would have simply found in BMW… The service provider responsible for manufacturing its own car! Nothing is certain to date, obviously, but no contract seems to have been signed with this or that in any case.subcontractorFor now. Bets therefore remain open.
Forecasts for 2030
According to the renowned analyst firm Bernstein, Apple could sell no less thanone and a half million vehicles within ten years. For comparison, this would simply be a performance barely worse than that of Audi at the moment. Results that other experts seem to confirm,some even speaking of tens of billions of revenue.
The actionAAPL, meanwhile, continues to climb on the New York Stock Exchange. An investment accessible to everyone, in particular thanks to mobile apps which are now easier to use than using a traditional trader. Among them, Revolut,that we were able to test, looks good.
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By : Keleops AG
