Apple had a particularly successful end to 2024 with the release of itsiPhone 16, MacBook Pro M4 or even AirPods 4. A satisfactory exercise both for the American company and for Tim Cook, whose remuneration increased from $63.2 million to $74.6 million in 2024. The circular annual proxy statement from the Cupertino firm also reveals that the company opposed all of its shareholders' proposals,including one concerningApple's commitment to diversity, equality and inclusion.
Apple sticks to its DEI program despite shareholder reluctance
Apple's proxy statement seen by Bloomberg reveals that investors have requested that the American company review its commitment to DEI. Shareholders believe Apple's measures are more radical than most other companies' DEI programs.The Apple brand does not intend to change anything in its DEI policy.
«At Apple, we believe that how we behave is as critical to Apple's success as making the world's best products. We strive to conduct our business ethically and honestly, in compliance with applicable laws and regulations, and our business conduct and compliance policies are at the heart of the way we work. We strive to create a culture of belonging where everyone can give their best», Indicates the American company.
A very clear answer which shows that Apple is still in a strong position. The Cupertino company goes so far as to say that the proposal inappropriately attempts to restrict its ability to “manage its own ordinary business operations, staff and teams, and business strategies».
The American company therefore does not give in to pressure, unlikeMeta, which has just announced its intention to eliminate its DEI program, just like Amazon.
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By : Keleops AG
