If Mark Zuckerberg's blue social network is in the crosshairs of American justice because of its monopoly position on the market (antitrust law), Facebook is also the target of Apple, which has made it its direct adversary in the fight for data protection. Attacked from all sides, the social network intends to defend itself, and Mark Zuckerberg seems to have decided to apply an old adage to the letter“the best defense is attack”. Indeed, according to information from« The Information », the social network should sue Apple regardingthe data protection rules that the Cupertino company has put in place, particularly since the arrival of iOS 14.
According to Zuckerberg, Apple's rules for app developers — which require them to use the App Store and therefore pay a commission to Apple — make it more difficult to compete with Apple in areas such as games, messaging and online shopping. This Apple monopoly is therefore contested by Facebook, which could take legal action on the basis of “antitrust” law. A great irony when we know that this same law could cost Facebook very dearly in the coming months.
Apple is ready to fight to defend its users' data
But the report ofThe Informationis more nuanced. Indeed, this idea of taking legal action against Apple would be far from unanimous. If the executives of the social network seem rather in favor, the site reveals in its report thatA revolt is being organized within the ranks of Facebook.Employees who had already described Facebook's actions against Apple as “bordering on hypocrisy”.
On the Apple side, the threat of a lawsuit with Facebook is currently far from being the priority. In fact, the latter reaffirmed this week, on the occasion of European Data Protection Day, its desire to make their access even more difficult than it is today.
Tim Cook, Apple's boss, explained that:“If we accept as normal and inevitable that everything in our lives can be aggregated and sold, we lose so much more than data, we lose the freedom to be human.”
A speech that demonstrates everythingApple's commitment in this area. Because Apple is anchored in this ideology of data confidentiality, and even the risk of a lawsuit against Facebook is not going to stop them, as Apple has already embarked on this path. It is impossible for the Apple brand to turn back, and the confrontation against Facebook could therefore well take place in the coming months.
