The iPhone 11 still popular, even a year later

Although it was released more than a year ago, the iPhone 11 is still just as popular in Apple Stores according to information from “Consumer Intelligence Research Partners” (CIRP), an American organization which measures, among other things , the rate of enthusiasm around a product. In their latest study, they explain that 63% of iPhone sales were due to the iPhone 12 range in the second quarter of 2021, which just ended in June.

The highest-end iPhone 12 Pro Max tops this listof the most requested iPhones, on par with the surprising iPhone 11 which despite its old age still attracts so many people. The two phones together represent 46% of Apple's smartphone sales in the last quarter. Behind them, the iPhone 12 mini and the iPhone XR cannot enjoy the same success, each collecting only 5% of sales.

Apple sells better than ever

While the health crisis has paralyzed the smartphone and other industries for over a year now, the Apple brand seems to be floating above all these problems. According to Josh Lowitz, co-founder of CIRP: “Apple has performed very well coming out of the Covid-19 pandemic.” The report thus indicates that Apple experienceda significant increase in iPhone salesthanks to its sales operations, both in physical stores since their reopening, and online.

During the June 2021 quarter, 27% of iPhone sales in the United States were made via the official Apple website, a new record for the Cupertino company which had never previously exceeded the 25% mark. of sales.