Why Apple considers the competition far too naive about AI

Apple took the plunge by deployingiOS 18.1, which includes the first artificial intelligence functions of its Apple Intelligence solution. The Apple brand has fallen a little behind competitors like Samsung and Microsoft in the field. However, having multiple supports already appreciated by its community, from the iPhone to the MacBook Pro via the Mac mini, on which its AI is available clearly plays in its favor. Apple even thinks it has a head start over its rivals, who would be mistaken in already wantingexplore the development of artificial general intelligence.

Apple is waiting for its moment to launch into artificial general intelligence

Wired looked at the views of key Apple figures regarding artificial general intelligence, defined as self-taught AI capable of performing complex tasks like a human being. John Giannandrea, Apple's senior vice president of machine learning and AI strategy, believes it'stoo early to embark on the development of artificial general intelligence.

«The most credible researchers in this field believe that there are many unresolved problems and that breakthroughs are needed. The idea that we can scale these technologies to move towards AGI is very naive“, he tells Wired. This doesn't mean that Apple doesn't believe in artificial general intelligence.

The Cupertino company is doing wellwhat John Giannandrea calls “investigations” in fundamental research,without trying to go faster than the others. There is still time before artificial general intelligence, which fascinates as much as it worries, becomes a complete part of our lives. French consumers are above all waiting for the releasefrom Apple Intelligence in April 2025.

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By : Keleops AG