It was this Tuesday, September 12 that Apple decided to
present its new products. Unfortunately for the Apple firm,
various leaks have taken place in recent weeks, in
the HomePod OS, but also in a
iOS 11 final release. It is therefore a conference without any big surprises
which took place this evening. Were then revealed, anew iPhone
X, ofnew iPhone 8 and 8 Plus, aApple
TV 4K, a newsApple Watch Series 3among
some other new features.
Obviously, the star of the evening was theiPhone X
(pronounced 10, "ten"), symbolizing10 years of the iPhone
precisely, but also augmented reality with iOS 11, and another
way, the Steve Jobs Theater, new location for Apple presentations within
the Apple Park highlighted from the start of the keynote. Other announcements played
the second role of the event, but are obviously also to be noted,
like watchOS 4 and the new tvOS features.
So to know everything about these new features, after the live, here is our summary
complete :
By way of introduction, after a tribute from Tim Cook to Steve Jobs,
founder of Apple and father of Apple Park, the current director also wanted
underline the firm's support for the victims of recent hurricanes,
notably via iTunes donations. Then, the announcements arrived!
No iPhone 7s, room for 8 and 8 Plus
After having produced a short history retracing the major advances in
the iPhone for the last 10 years, the current CEO of Apple has lifted the
sail on the new iPhone 8. They are part of the continuity of the iPhone
7.
iPhone 8 and 8 Plus specifications
- Slight design change compared to the 7 and 7 Plus: aluminum
leaves room for glass at the back - True Tone Display
- New speakers with more powerful bass
- New A11 Bionic processor: 6 cores in a single chip
- 3D Touch
- Rear camera: new 12 megapixel sensor
dual-sensor, better capture of lights and colors, improvement
low light photography - Improved sensors (gyroscope, accelerometer) and calibrated for support
specific to augmented reality - Compatibility with Qi wireless charging, open standard! This is not
not classic for Apple - Available in 2 memory capacities: 64 and 256 GB
- And in three colors: Silver, Space Gray and Gold
iPhone 8 specificities:2 GB of Ram and 4.8 screen
inches diagonal
iPhone 8 Plus specifications:3 GB of Ram, 5.5 screen
inches diagonal andnew feature for mode
portrait, which allows you to improve photos of faces, thanks to
in particular to artificial intelligence technologies.
Augmented reality as a bonus for the 8 and 8 Plus
Important points:apart from the improvements in everything
point, in terms of photo performance in particular, the iPhone 8 and 8 Plus can
take advantage of augmented reality apps, thanks, among other things, to detection
improved movements and specially designed rear photo sensors
for this, all underpinned by an A11 processor, the most powerful ever
integrated into an iPhone.
On this subject, do not hesitate to go and seehere the numerous demos already published on
YouTube, apps developed using ARKit.
Standard wireless charging!
The iPhone 8 and 8 Plus support wireless induction charging via the
bases on the Qi standard. This allows you to use market chargers, in
sold everywhere, including for example at Ikea. It is also found in
public places.
iPhone 8 price and availability
- iPhone 8 64 Go : 809 €
- iPhone 8 256 Go : 979 €
- iPhone 8 Plus 64 Go : 919 €
- iPhone 8 Plus 256 Go : 1 089 €
Pre-order will take place on September 15 for delivery on the 22
september.
One more thing : l’iPhone X
Tim Cook returned to the stage to unveil the famous "One More Thing", to the effect
always effective on the public. This is theiPhone X
announced with great fanfare aslaying the foundations for the next 10
yearsin the smartphone market.`
iPhone X specs
- Design with edge-to-edge display
- Glass construction on the front and back
- Super Retina OLED display: 2436*1125 resolution with 458 ppi
- Compatibility with Dolby Vision and HDR10
- Do you support True Tone
- A11 Bionic processor chip like on iPhone 8
- Dual sensor rear camera, for 12 megapixels, similar to
that of the iPhone 8, but with stabilization function and True flash
Tone - Fashion was also involved, with adaptation of the brightness as
on iPhone 8 Plus - New FaceTime front camera with portrait mode
- Also specifically calibrated and equipped for reality apps
increased - Announced battery life: 2 hours more than the iPhone 7
- Compatibility with Qi wireless charging
- Two colors: Silver and Space Gray, with a black front in
both cases - Resistance to water and dust
- Two storage capacities: 64 and 256 GB
With Face ID face recognition
The iPhone X abandons its front Home button and the fingerprint sensor
Touch ID at the same time. This is replaced by a technology of
3D facial recognition: Face ID. For this a quantity of
sensors are inserted at the top of the front of the device: sensor
infrared, proximity sensor, front camera, infrared emitter,
etc. Detection is automatic and functional even in the dark, it
relies on face modeling based on intelligence techniques
artificial intelligence, machine learning and neural networks.
It was clarified the impossibility of using a photo to unlock or
even 3D masks to fool the iPhone's face recognition
X. Face ID can be used just like Touch ID, so with Apple Pay and
in third-party apps in addition to unlocking the device.
The “animojis” have finally been revealed, we saw them in
rumor here. Using facial recognition capabilities,
animated sequences or emojis are created with the expressions detected on
the user. Third-party apps will be able to take advantage of the modeling and
face detection, this is the case of Snapchat for example, which will offer
particularly realistic masks now.
The interface of an iPhone X without a button
Removing the physical Home button leaves room for new ways
to interact with iPhone in iOS 11.
To return to the home screen, slide your finger from the bottom towards the
top of the screen is enough, the same goes for accessing the multitasking screen. He is
also possible to return to previous apps with a swipe of
finger to the left, at the bottom of the screen
Beyond calling “Hey Siri”, the assistant can be invoked by pressing
extended on the side button.
AirPower
Finally, the presentation of the iPhone
wireless charger from Apple: theAirPower. The one to the
particularity of allowing the charging of several devices: iPhone, Apple
Watch or even AirPods. It should arrive in 2018 and will be discussed with the
Qi consortium because it embeds specific technology to optimize the
charging several devices in parallel.
iPhone X pricing and availability
This is the painful moment of the conference after having dreamed in front of the
machine lines…
- iPhone X 64 Go : 1159 €
- iPhone X 256 Go : 1329 €
In the box you will find: a Lightning-Jack adapter, the headset
Lightning EarPods and a Lightning charging cable. No wireless charger,
but these are found
at very reasonable prices here for example.
We felt it comingwith the rumors
recent, the production of the iPhone X is delicate. As a result, the timing of
output is very different from that of the iPhone 8.
The iPhone X pre-order will therefore take placethe 27th
october, and the output will beNovember 3, 2017.
Apple Watch Series 3 et watchOS 4
Among all the announcements, Apple allocated a significant amount of time to
the Apple Watch series 3. Without any real major change in terms of design, it
This is a real new product that is being announced this evening.
L’Apple Watch Series 3
Apple has unveiled a brand new Apple Watch, here are the
main features:
- Slight change in design, with the top of the crown decorated with a dot
rouge - New dual-core processor allowing Siri the ability to
talk now on the watch - New, faster Wi-Fi and Bluetooth (W2) chips
- Barometric altitude sensor, convenient for tracking sports
mountain in particular - Dimensions almost identical to Series 2
- New bracelets, including the Sport Loop dedicated to physical activity
- New gray ceramic finish for the case in the Edition version
Important points:a cellular chip integrated into
certain models offer the watch total independence from the iPhone, with the
possibility of making and receiving calls and messages, as well as using
Siri, Maps or even Apple Music, and of course other communication apps
cellular. This function uses the iPhone plan and will go through
a specific subscription with the operator, certainly one
option activated at additional cost. Orange will be the first
partner in France, with others announced to arrive in a second
temps.
Prices:
- Series 3 with cellular chip: starts at €449
- Series 3 without cellular chip: starts at €369
- Series 1: new price of €269 in Sport version
At the same time, the Series 2 is disappearing from the range.
The pre-order for the Apple Watch Series 3 will be on September 15 for a
released on September 22, like the iPhone 8.
WatchOS 4: health first
A quick presentation of the new features of watchOS 4 was made, given
that the majority of the changes were described at the last conference of
WWDC last June.See
this article to learn more about watchOS 4.
Let us nevertheless note the following announcements concerning the next system
operating instructions for the apple watch:
- New for swimmers
- Synchronization with certain gym machines
- Advanced heartbeat measurement
- Access to heart rate in the dials directly
- Automatic notification when Apple Watch detects a heartbeat
abnormal without activity
Pushing the health side of the Apple Watch, Apple is also launching a study on
cardiac fibrillation detection, for which users will be able to
share their cardiac data with the aim of improving detection
potentially fatal anomalies.
Other announcements: Apple TV, iOS 11…
The different Apple OSes
Concerning the operating systems of Apple products, the announcements
tonight were thin, the biggest had in any case already been
presented at the last conference last June. Always is it
that‘iOS 11saw its release date set for19
next September.
The new system will be accompanied by new versions of watchOS and
tvOS. For macOS, High Sierra has been announced for September 25.
The Apple TV is finally getting an update, after version 4 released in 2015,
in the form ofApple TV 4K. Here are some of his
notable features:
- Compatibility with 4K and HDR movies
- Netflix and Amazon Prime Video will be compatible with their 4K content and
HDR - A10X chip: 2 to 4 times faster performance than the last one
box version - New content coming: 4K HDR movies on iTunes, including
new Spiderman movie, displayed at the same price as the classic HD version - Live broadcasts of sporting events coming soon,
via a new Sports tab on tvOS - Even more partnerships with local services depending on the country
- Available in 2 versions: 32 and 64 GB
We also note the deployment ofapp TVallowing
to group together several sources and subscriptions in the same interface. This one
will be available in other countries after the US, including France!
Prices:
- Apple TV 4K 32 Go : 199 €
- Apple TV 4K 64 Go : 219 €
Pre-order will take place on September 15 for a release on the 22
september.
But also: Apple Park and Apple Stores
Presented by Tim Cook at the very beginning of the conference, the new “house”
of Apple is announced as integrated into nature, with more than 9,000 trees
planted on site and one of the largest panel installations
solar systems in the world, for operation entirely ensured by energy
"verte".
The Visitor Center will open later in the year, including
the possibility of visiting the site in augmented reality with an application
dedicated. Also highlighted is the presence of an Apple Store located on the
site.
About stores around the world, Apple Stores are no longer Apple
Store, but "Town Square". Angela Ahrendts spoke about the changes
made in recent months, with the addition of trees, but also the central square
intended to bring users together for presentations, workshops, etc.
She also described the different experiences offered since this summer
as part of the "Today at Apple" program.
The conference ended with a final tribute to Steve Jobs by Tim
Cook, as well as employees of the Apple firm, from developers to
salespeople, through engineers.
What do you think of this conference and the new features revealed at this
occasion ?
