The boss of AppleTim Cooktook advantage of a trip to Southeast Asia to make a notable visit to Vietnam. From the country's capital, Hanoi, he met with business executives, suppliers, app developers and students.
Vietnam is not a destination chosen at random by Tim Cook. The Apple CEO indeed came “officially” to meet the brand's customers, but the choice of this country is also explained by the presence of numerous Apple subcontractor factories.
The Cupertino company has been trying for several years to get rid of its factories in China. If the Middle Kingdom remains the manufacturing land of a large majority of Apple products,India and Vietnamare beginning to experience the “Apple effect” with the emergence of numerous factories in both countries.
Tim Cook: the ideal tourist
According to local media, VNExpress, Tim Cook planned to spend 2 days in Vietnam. The Apple boss arrived in Hanoi on Monday. He would have almost immediately confirmed to factory managers Apple's desire to increase investments in the country.
For the moment, no official statement has been made in this direction and no figures have been given, but this announcement is not surprising. Vietnam is already aimportant productive landfor Apple, which notably builds iPads and Apple Watches there.
Xin chào, Vietnam! Thank you to the very talented musicians My Linh and My Anh for such a warm welcome. And I loved the egg coffee!pic.twitter.com/vBGwatuXG1
— Tim Cook (@tim_cook)April 15, 2024
On his Twitter account, Tim Cook described his day with several photos. The Apple boss explains that he had lunch with two very famous musicians in the country. He also visited Hoan Kiem Lake with videographer Duy. A star of the new generation in Vietnam.
In addition to these meetings with artistic figures, Tim Cook had several meetings with independent developers in the country. We don't really know much more about this very secret trip. Apple has not officially communicated on this. The Apple boss could nevertheless be accompanied by Greg Joswiak, who was in Seoul, South Korea this weekend.
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