Following the coronavirus pandemic, the streaming industry has experienced an immense crisis. The sector has accumulated huge losses. For example, Disney Plus's revenues are around $1.5 billion.
Netflix was not spared either, even if the platform was much less affected than the others. She still identifieda significant loss of its number of subscribers.Netflix quickly recovered, however, by increasing its prices. Contrary to the analyzes of some, thetariff increaseabsolutely did not penalize the red N, quite the contrary. According to a recent report from JustWatch, Netflix has a 22% market share in the United States, tied with Prime Video. Apple owns 9%.
Apple TV+ was launched in 2019, year when covid-19 appeared in Wuhan. Fortunately, the platform benefits from the power of Apple, and has therefore managed to find a place in the streaming industry, despite the difficult years that have passed.Nobody knows the real numbers for Apple TV+, because she doesn't even share them with the film crews. After having spent lavishly on its original productions, probably to get started, it seems thatthe apple firm is now changing its strategy.
Severance 3: Apple demands cost reduction for next season
The second season of Severance is one of the most anticipated Apple productions, but the company faces a dilemma and may not give it a sequel. According to Bloomberg:
the company is currently in discussions about the next seasons of Severance. Apple is eager to produce more series, but management has a request for Ben Stiller and the series' studio, Fifth Season. They need to cut costs.
If discussions with the studio are not conclusive, there may be no further action.second season of Severance.
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