Rumors have been growing for weeks around a possible Apple conference in the coming days. Even the greatest analysts and specialists of the Californian firm no longer knew which foot to dance on.the information was so contradictory.
It was finally Greg Joswiak, Apple's marketing manager who put an end to the suspense on his X account last night. He announced in a short message that next week was going to be “exciting” with many announcements, “starting Monday morning.”
In other words, Apple would have planned to test a new strategy to launch its products. The apple brand would not intend to hold a conference on Tuesday evening, attracting the attention of the whole world. Instead, Apple is expected to issue press releases, somewhat at will, throughout the week. You will therefore have to stay on the lookout to follow each product release.
Mac (😉) your calendars! We have an exciting week of announcements ahead, starting on Monday morning. Stay tuned…pic.twitter.com/YnoCYkZq6c
— Greg Joswiak (@gregjoz)October 24, 2024
3 new products?
At the heart of all the rumors, three new products. Apple is widely rumored to update the MacBook Pro, Mac mini and iMac. These three devices will be entitled to an M4 chip, the most powerful currently marketed by Apple. It was introduced last spring and has been around since the heyday of the iPad Pro.
Concerning these three new Macs, the most important change should affect the Mac mini. Apple's small laptop would be at the heart of a small revolution. Apple has reportedly worked on its design to make it even smaller. The Cupertino company would like to achievethe size of an Apple TV boxaccording to journalist Mark Gurman.
The iMac and MacBook Pro should benefit from the arrival of a new chip, but no other significant changes are expected for these products. Apple could take advantage of a new iMac to update its accessories, notably the Magic Mouse, and finally resolve this mouse charging problem.
