Last August, Mark Gurman (Bloomberg) shared new rumors about Applein particular by estimating that Tim Cook could abandon his role as CEO by 2025, or even 2028. This seems to confirm@LeaksApplePro, for whom the calendar would aim for 2026 more precisely. The account is not unknown to the battalion, sincewe have already seen him bet on the arrival of a punch camera for the iPhone 14 Pro Max.
Twenty-three years of success
Coming from a very modest family, Tim Cook joined Apple in 1998 and becameoperational director(COO) the following decade. Quite logically, he then succeeded Steve Jobs when the latter succumbed to cancer in 2011. Strong changes then gradually took place, bringing Apple out of the shadows with, for examplemore media appearances by its executives.
The brand is alsomore attentive to its users: exit the butterfly mechanism keyboard, while the return of the HDMI socket and the SD card slot on the latest MacBook Pros also delighted critics. A serious emphasis has also been placed on the protection of privacy, confidentiality having become the spearhead of Apple's communication operations as we can see on its site, with its giant posters or via its YouTube channel.
What are the consequences for the administration?
According to several other sources, it is rumored that the current COO of Apple is being considered to succeed Tim Cook. It is aboutJeff Williams, hired at the same time and who notably propelled iPhone sales to the top while consolidating the value proposition of the Apple Watch. He will be sixty years old in 2023.
If the executive comes back to him, Williams will then have all the keys in hand to confirm Apple's pole position in terms of valuation. The firm thus still occupies thefirst placeof the most listed companies on Wall Street and in the rest of the world. Its mobiles and services are the sectors that allow it to generate the most revenue, where Alphabet still capitalizes mainly on advertising and Facebook on the resale of data, an expertise that is all in all very closely linked.
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By : Keleops AG
