Google Maps and Waze are the two most popular navigation assistants on the market. Each has its own strengths and weaknesses, although they also share many features. Behind these two big names, other market players are trying to exist.Apple Plans is available on the webrecently to try to gain ground. Unfortunately for the apple brand, adecision of the European Union risks causing great harm to Apple Plans.
The European Union's DMA will put Apple Plans in difficulty
The European Union's Digital Markets Act, which aims to fight against anti-competitive practices, requires manufacturers to allow users to modify the default applications for certain functions such as messages, emails or calls. Apple has already complied with certain requests when deploying iOS 18.2… but not all.
«In spring 2025, Apple will add support for default settings for navigation and translation apps», Indicates the Cupertino company in its DMA compliance report. This therefore means that European consumers will be able to choose toreplace Apple Maps to make Google Maps or Waze their default GPS app on their iPhone.
We wouldn't go so far as to say that the European Union has sounded the death knell for Apple Plans, but it could cost Apple dearly given the popularity of the two navigation systems. Apple Plans has been trying as best it can to make up for its lack of features compared to its competitors in recent years. Despite everything, the app remains less advanced than the two flagship navigation assistants on the market.
It remains to be seen whether users will bother to change their default application. Remember that Apple does not intend to abandon drivers, since it would still be in the process ofdevelop your CarPlay 2.0announced for the very first time at WWDC 2022.
