Announced on the occasion of WWDC 2017, the speaker
active d’Apple,le Homepod, will not be available
before December in the United States, and next year in Europe, and it seems that
this one arouses more interest than the Apple Watch when it was released.
According to a new report from the firm Raymond James, Apple customers are
more interested in the HomePod speaker than the Apple Watch
released in 2015.
According to data from this firm,14% of users
d’iPhoneplan to buy a HomePod versus 6% for the Apple Watch.
However16 % des clients Appleare considering buying
the Amazon Echo speaker, the speaker industry leader
connected.
Still according to Raymond James, 5% of iPhone users want
buy a Beats speaker, which gives19% purchase intention for
an Apple speaker.
Currently the connected speaker market is dominated by the solution
of Amazon with 70% market share, followed by Google Home with 24%.
Microsoft will release its Invoke speaker in fall 2017, followed by the Homepod
from Apple during the Christmas holidays, andSamsung
would also work on a speakeractive that would work with
the Galaxy S8's Bixby assistant.
Apple attacked the connected speaker category from a sound angle by
highlighting the musical capabilities of the HomePod which would be superior to
competition, we will however have to wait until the end of the year in the United States and
early next year for the first tests.
Depending on the results of the first tests which will be published by the
press, the purchasing intention of iPhone users is likely to evolve.
Deputy editor-in-chief, also known under the pseudonym Teza. Former video games journalist, who has been immersed in tech and Apple products since his very first iPhone 3GS in 2009. He has since worked for several American tech sites and now for iPhon.fr. Incidentally YouTuber and Apple product specialist on the MobileAddict channel. To contact me: maxime[a]iphon.fr
