Apple Vision Pro: the Apple firm is in the starting blocks

As expected, the closer the new year approaches, the more people talk about Apple's mixed reality headset. We learned a few days ago through informant Ming-Chi Kuo that American Apple stores will receive the Vision Profrom next week. However, it is not known if all Apple Stores operating on American soil will receive them, or if Cupertino has selected only a part of them. The headset will initially be sold only in the United States. Other countries will have to wait some time before being able to benefit from it.

Mark Gurman announces release date

The journalist ofBloombergreports that“Production of the new helmet has been running at full speed at facilities in China for several weeks, according to the sources, who asked not to be identified because the information is confidential. The goal is to have customer-facing units ready by the end of January, with a retail launch planned for the following month,”the sources said.

According to these words, the Apple Vision Pro will beavailable for purchase in US Apple Stores in February. Mark Gurman, however, clarified that Tim Cook's teams are not immune to“last minute problems”.

The Apple firm seems to be launched at full speed and has taken numerous measures to make this historic launch as successful as possible. She has been preparing for some time all the actors who have a role to play in this project. This goes from application developers, to whom it hasrecently advised to be ready, to employees operating in Apple Stores.

Some employees from each store involved in the sale of the Vision Pro are also invited to a seminar in Cupertino with the aim of being trained and prepared for the launch. Mark Gurman also communicated on this subject:“These seminars are now scheduled and training is expected to begin in mid-January. Each employee will be trained for two days. It's a high-stakes undertaking: the process of setting up the Vision Pro will be complex, and it's not something Apple wants to mess up. The device must be personalized for each person, and a poor fit could ultimately ruin the user experience. Each step will be carefully orchestrated, including how retail employees approach a customer and how they place the device on the user's head. »

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By : Keleops AG