What a week full of emotions for Apple and lovers of the Apple brand's products. The American manufacturer struck a major blow by consecutively presenting the new iMac, Mac mini and finally the highly anticipatedMacBook Pro M4. Apple even managed to create a surprise with a MacBook Pro featuring an M4 Max chip, quite simply the most powerful ever designed by the Cupertino company to date.Apple promises, there will be no more Mac announcements this week.
MacBook Pro M4 announcement is Apple's last of the week
John Ternus, senior vice president of hardware engineering, speaks at the very beginning of the M4 MacBook Pro overview video fromThe Observatory, the new building at Apple Park. Unsurprisingly, it highlights all the qualities of the manufacturer's new computers. Before that, he slips in a little sentence that probably went unnoticed, but is quite important.
“I'm glad you were able to join us for this final day of exciting product announcements for the Mac", says John Ternus. There will therefore be no presentation of other Apple products this week, which we can understand after the last three very important days experienced by the company.
This is certainly also a good thing for consumers, who will be able to take the time to decide in which product(s) they wish to invest. There is no doubt, the most expensive device marketed by Apple this week is the MacBook Pro with M4 Max chip, the price of which can reach €8,000 depending on the configuration chosen.
Remember that theMacBook Air M4, Mac Studio M4 and iPad 11 should arrive next year.Smaller budgets wishing to obtain one of the products recently presented by Apple therefore have a little respite.