An audience increase of 33% for a new record. Apple TV+ has just announced its very good results last weekend. The streaming service does not, however, mention its overall audience or the total number of subscribers.
Apple TV+ tries to retain its audience
This encouraging result would be due to the broadcast of his new feature filmPalmerwith Justin Timberlake. Note also that the platform has launched the new seasons ofDickinsonetServant, two very popular series. In detail, the Cupertino firm affirms that Palmer achieves the second best audience just behindGreyhound, the Tom Hanks film.
As a reminder, the story allows us to follow the life of Eddie Palmer, a former great American football prospect who, after a stint in prison, is back in his hometown. He tries to return to a normal life but it proves complicated given his tormented past...
The success of these productions is good news for the streaming service which is trying to retain its audience. This seems quite difficult if we are to believea studyconducted by the analysis company MoffetNathan. Thus, 62% of platform users benefit from the free offer and among them, only 30% plan to continue their subscription at the end of this discount.
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By : Keleops AG
